Marketing Through Digital Achievement

Jim Hayhurst Named VIATEC’s Tech Champion

VIATEC announced the finalists for their 2016 VIATEC Technology Awardstoday and we are proud to share that Pretio's CEO Jim Hayhurst has been named Tech Champion of the Year! Dan Gunn, CEO of VIATEC explained, “Jim Hayhurst, CEO of Pretio Interactive, has...

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Why Pokémon GO is Redefining the Path to Purchase

As consumers increasingly call the shots in their buyer journeys, marketers are tasked with optimizing the path to purchase to meet expectations. We all know how intensely connected consumers are to their mobile devices, so there’s a solid starting point...

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Staggering Stats on Mobile

Has your brand gone mobile? If not, you are missing out on a massive opportunity. In the past two years, time spent in apps worldwide has more than doubled. People are so addicted to their phones that 23% of students express feeling stressed when separated from their...

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